Privacy Policy
Last Updated: 22 July 2026
At Desert Dress, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, and protect your information when you visit or use DesertDress.com.
By accessing or using our website, you agree to the practices described in this Privacy Policy.
1. Information We Collect
When you visit our website or place an order, we may collect personal information including:
- Full name
- Email address
- Telephone number
- Billing and shipping address
- Order information
- Payment confirmation details (we do not store your payment card details)
- Information you provide when contacting our customer support team
We only collect information necessary to provide our products and services.
2. Website Usage Information
When you browse our website, we may automatically collect technical information such as:
- IP address
- Browser type and version
- Device information
- Pages visited
- Date and time of your visit
- Time spent on our website
- Referring websites
This information helps us improve website performance, user experience, and website security.
3. Analytics
We may use trusted third-party analytics services, including Google Analytics, to better understand how visitors interact with our website.
Analytics data is used to improve our website, products, services, and customer experience.
4. How We Use Your Information
Your information may be used to:
- Process and fulfil your orders
- Deliver purchased products
- Provide customer support
- Respond to enquiries
- Send order confirmations and shipping updates
- Improve our products and website
- Prevent fraud and maintain website security
- Send promotional emails where you have provided your consent
We will never use your personal information for unrelated purposes without your permission.
5. Marketing Communications
If you subscribe to our newsletter, we may send information about:
- New product releases
- Exclusive offers
- Promotions
- Company news
You may unsubscribe at any time using the unsubscribe link included in our emails.
Please note that we may still send essential service emails relating to your orders, returns, or account activity.
6. Cookies
Our website uses cookies to improve your browsing experience.
Cookies help us to:
- Remember your preferences
- Maintain your shopping cart
- Analyse website traffic
- Improve website performance
You may disable cookies through your browser settings. However, some website features may not function correctly.
7. Data Security
We implement reasonable technical and organisational security measures to protect your information from:
- Unauthorised access
- Loss
- Misuse
- Alteration
- Disclosure
Although we use industry-standard security practices, no method of electronic transmission or storage is completely secure. Therefore, we cannot guarantee absolute security.
8. Third-Party Services
We work with trusted third-party providers to operate our business efficiently, including:
- Payment processors
- Shipping and delivery partners
- Website analytics providers
- Email marketing platforms
These providers receive only the information necessary to perform their services and are required to protect your personal information.
9. Data Retention
We retain personal information only for as long as necessary to:
- Complete your orders
- Provide customer support
- Meet legal and accounting requirements
- Resolve disputes
- Enforce our agreements
Once your information is no longer required, it will be securely deleted or anonymised.
10. Your Rights
Depending on applicable law, you may have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your data
- Withdraw marketing consent
- Request details of how your information is processed
To exercise these rights, please contact us using the details below.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in legal requirements, business practices, or website functionality.
Any updates will be published on this page with a revised "Last Updated" date. Continued use of our website indicates acceptance of the updated Privacy Policy.
12. Contact Us
If you have any questions regarding this Privacy Policy, please contact us.
| Company | Desert Dress Limited |
| Address | Unit 21, Wentloog Road Cardiff CF3 1TH United Kingdom |
| info@desertdress.com | |
| Company No. | 11621679 |
| Website | www.desertdress.com |